CANVASS RETARGETING™The new future-pipeline marketing category built for roofers

Future Pipeline Calculator

Roofers… Calculate how much commission you could be leaving behind.

See how Storm Pipeline Builder's Lead Nurturing System and StormDispatch monitoring can turn today's dead door knocks into tomorrow's pipeline of gold.

Storm Pipeline Builder
ESTIMATED YEAR-ONE MISSED COMMISSION$—Enter your activity below to calculate your opportunity
9% (≈10%) estimated opt-in rate×20% storm match×25% claim×25% close×Your value per job
What you could be missing as the pipeline rolls forwardEarlier opt-in groups remain monitored as each new year is added.
1 YEAR$—
2 YEARS$—
3 YEARS$—
4 YEARS$—
These Results Explained FurtherSee the doors-to-claims math
How 100 doors become about 10 opt-insThe benchmark used by this calculator
100doors knocked
× 30%
30homeowner conversations
× 30%
9storm-monitoring opt-ins
≈
10opt-ins per 100 doors

A 30% contact rate means roughly 30 conversations for every 100 doors. If approximately 30% of those homeowners opt in, the exact result is 9; the calculator rounds the working benchmark to about 10 opt-ins per 100 doors.

Explore the Canvass Retargeting system
What may happen after homeowners opt inA transparent planning scenario—not a guarantee
100monitored opt-ins
→
20illustrative annual storm matches
→
5potential claims filed

The current planning model assumes approximately 20% of monitored homes receive a qualifying storm match during a year, then about 25% of those matched homeowners move forward with a claim. That equals about 5 claims per 100 monitored homes—or the calculator's 5% annual conversion assumption.

Illustrative planning estimate—not guaranteed income. The shared site model uses 30% contact × 30% opt-in (9%, rounded to about 10 per 100 doors), 20% annual storm match, 25% claim filing and 25% closing.

Canvass Retargeting uses future storm monitoring to save, monitor and match today's door-knocking no's, creating tomorrow's gold roofing pipeline.
Listen: Turn Today’s No Into Tomorrow’s GoldExplains how Canvass Retargeting and future storm monitoring turn not-yet homeowners into a long-term roofing pipeline.
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